Bally's Corporation Posts Revenue Increase for Q2 2026 Despite UK Tax Adjustment

Bally's Corporation recorded revenue of $792.23 million in the second quarter of 2026, a 20.5% increase from the $657.53 million posted in the same period of 2025, while adjusted EBITDAR rose 8.3% to reach $187.52 million according to company filings and reports covering the period.

The UK-facing operations contributed to this outcome through measurable expansion, with Intralot UK revenue showing constant-currency growth that reached 11.6% during Q2 and accelerated to approximately 13% in July; observers note these gains helped counterbalance a $39 million negative effect stemming from the remote gaming duty rate change that took effect on April 1, 2026.

UK Operations and Tax Impact Details

Data from the period indicate the duty adjustment raised the rate from 21% to 40% on remote gaming activities, yet Bally's UK segment maintained positive momentum through the first half of the year and into the summer months. Those tracking the sector point out that constant-currency metrics provide a clearer view of underlying performance because they remove exchange rate fluctuations and isolate operational results.

And the figures reveal continued acceleration in July, which falls outside the formal quarter yet offers an early signal of trends heading into the latter part of 2026. Experts have observed that such sequential improvements can reflect both organic customer activity and successful integration of existing platforms.

Context Around the Evoke Acquisition

Bally's has a planned acquisition valued at more than £3 billion for Evoke, the parent company of William Hill, with regulatory approvals still pending as of the latest updates. This transaction remains separate from the Q2 results themselves, though analysts following the company note that the reported revenue and EBITDAR levels occur against the backdrop of that pending deal.

Figures show the UK business formed a meaningful portion of overall growth even after accounting for the duty increase, and people familiar with the regulatory timeline expect further developments on the Evoke transaction to unfold over subsequent months. The acquisition process continues to move through standard review channels without any reported changes to the headline valuation.

Quarterly Performance Breakdown

Revenue comparisons between Q2 2025 and Q2 2026 highlight a straightforward year-over-year lift, while the adjusted EBITDAR margin reflects the company's ability to manage costs alongside the tax-related headwind. Data indicates the $39 million impact was isolated to the UK remote gaming segment and did not extend to other jurisdictions where Bally's maintains operations.

Those who've examined similar tax shifts in prior years note that operators often respond through volume growth and operational efficiencies, patterns that appear consistent with the constant-currency acceleration reported for July. The company presented these results without combining them with forecasts for the remainder of 2026.

Current Positioning in September 2026

As September 2026 progresses, the Q2 outcomes stand as the most recent full-quarter data available, providing a baseline ahead of any potential regulatory decisions on the Evoke acquisition. Bally's has not issued additional commentary linking the quarterly numbers directly to the transaction timeline, keeping the two matters distinct in public disclosures.

Industry participants continue to monitor how the elevated remote gaming duty influences broader market dynamics, yet Bally's specific results demonstrate that UK revenue expanded on a constant-currency basis despite the higher rate. This separation of performance metrics from policy effects allows for clearer assessment of each factor on its own.

Conclusion

The reported Q2 2026 figures for Bally's Corporation center on revenue reaching $792.23 million and adjusted EBITDAR at $187.52 million, with UK growth serving as the primary offset to the documented tax impact. Pending regulatory steps for the Evoke acquisition remain ongoing and independent of these quarterly outcomes. Data released to date covers the specified periods and does not extend into forward-looking projections beyond the July constant-currency observation.